SEO- search engine optimizing Right Answer 2015
Question 1: What will the following robots.txt file do?
• User-agent: Google bot
• Disallow:/*?
• User-agent: scooter
• Disallow:
a. It will allow Google to crawl any of the dynamically generated pages. It will also allow the AltaVista scooter hot to access every page
Ans: b. It will disallow Google from crawling any of the dynamically generated pages It will also disallow the AltaVista scooter hot from accessing any page.
Question 2: What does the 302 server response code signify?
d.The page has temporarily moved
Question 3: Which of the following statements is correct with regard to the description meta tag?
c. If the meta description is not included, the search engines will use the meta keywords for information
d. Google uses the meta description to generate the search engine results pages
Question 4: State whether true or false.
a. True
Question 5: Which of the following search engines or directories provides the main search results for AOL?
c. Google
Question 6: Which of the following statements is correct with regard to the images within a webpage?
b.Important keywords related to the image should be placed in the ALT text
Question 7: Cloaking is a controversial SEO technique. What does it involve?
b. Offering a different set of web pages to the search engines
c. Hiding the keywords within the webpage
Question 8: Which of the following facts about Alexa are correct?
a. Alexa provides free data on relative website visitor traffic
Question 9: Which of the following can be termed as appropriate Keyword Density?
c. 3-4%
Question 10: Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?
c. Paid links should be disclosed through the “rel=nofollow” attribute in the hyperlink
Question: 11 Which of the following actions could get you banned by Google?
a. Hiding text on the webpage
d. None of the above
Question 12: Which of the following statements about Google technical and quality guidelines is true.
Avoid using robot.txt to prevent crawling of search results pages or other auto- generated pages, even if they don’t add much value for users coming from the search engines.
Question 13: Which of the following statements about Google’s technical and quality guidelines is true?
Ans: b. If using dynamic pages, it helps to keep the parameters short and the number of them few
Ans: d. Submitting new pages of your website at http://www.google.com/addurl.html as soon as they are online, helps to speed up indexing
Question 14: Which of the following are examples of agents?
b. Search engine spiders
Question 15: Which of the following is an ethical SEO Technique?
b. Filling your pages with keywords, whether relevant to the page content or not
c. Creating a page which serves a different content to the search engine bots and different to human users
d. None of the above
Question 16: All major search engines are case sensitive.
b.False
Question 17: While optimizing your website it is important to generate the right type of traffic, how does the Bounce Rate information help in this regard?
b. By letting you know the percentage of users who entered the website and then left without viewing any other page
d. By letting you know the percentage of users who left your website within 10 seconds of viewing the first page
Question 18: Implementing a 301 Permanent Redirects on the old pages to redirect to the new pages is a good idea from the SEO perspective.
a. True
Question 19: Which of the following factors contribute towards link popularity of a website?
a.The number of websites that link to it
b.The number of pages of the website indexed by Google
c.The number of pages in the website
d.The quality of websites that link to it
Question 20: Search engines do not index some common words (such as “or”, “and”, “when”, and “in”) within the webpage. What are these common words called?
d. Stop words
Question 21: What does the 301 server response code signify?
b. Moved Permanently
Question 22: Which of the following activities could be looked down upon by Google as per their quality guidelines?
b. Loading pages with irrelevant links
c. Intentionally adding keywords to the TITLE tags and ALT attributes
Question 23: Which of the following statements about RSS are correct?
a. It is a form of XML
Question 24: _________ is usually the best web page to get linked to while receiving a themed in-bound link from another website.
d. The page which you would like to improve in the search engine rankings
Question 25: Which of the following can be termed as good keyword selection and placement strategies?
d. ofive or more keywords per page
Question 26: If your site is not appearing in Google search results because of some unethical SEO practices in the recent past, ____________.
d. it is better to discontinue the website and shift your webpages to a fresh website with a new domain name.
Question 27: Which of the following statements about search engine optimization techniques are correct:
a. Making a keyword bold does not influence the way that the search engine looks at the keyword
b. Websites with deep linking are looked at favorably by search engines
d. It is not a good idea to have the same anchor text for all inbound links as it could look automated to the search engines
Question 28: A Hallway Page is used to:
d. Enable search engine bots to index the Doorway Pages
Question 29: Which of the following free tools/websites could help you identify which city in the world has the largest search for the keyword – “six sigma”?
c. Google Traffic Estimator
d. Google Trends
Question 30: Which search engine technology prevents a website from appearing in numerous top positions in the search engine result pages
c. clustering
d. Combing
Question 31: How are site maps important for the search engine optimization process?
c. Site maps help the search engine spider pick up more pages from the website
Question 32: State whether the following statement is true or false.
A Sitemap provides a list of internal links to user accessible pages on a website.
a. True
Question 33: What is the function of “indexer” part of the Google search engine?
a. It helps to retrieve web pages from the world wide web
d. It helps to generate meaningful results based upon the user’s search term
Question 34: Which of the following conditions will Google treat favorably from the ‘Relevancy’ perspective?
b. A website that provides free content for the related keywords
d. Image Alt tags on the home page matching the search term
Question: 35 State whether the following statement is true or false. A sitemap provide a list of natural links to user accessible pages on a website.
b. False
Question 36: Some words, when followed by a colon, have special meanings to Yahoo. What is performed by the link: operator?
c. It shows all the pages that point to that URL
Question 37: Which of the following factors have an impact on the Google PageRank?
a. The total number of inbound links to a page of a web site
Question: 38 What is the term for Optimization strategies that are in an unknown area of reputability/validity?
a. Red hat techniques
c. Grey hat techniques
Question: 39 Why is it a bad idea from the seo perspective to host free articles and write ups that are very common on the internet.
b. Because you could get penalized by search engines for using duplicate content
Question: 40 The following robots meta tag directs the search engine bots:
<META NAME=”robots” CONTENT=”noindex, nofollow”>
b. Not to index the page and not to follow the links in the page
Question: 41 Which of the following statement is correct with regards to the images within a web page?
b. Important keywords related to the image should be placed in the ALT text
Question: 42 _______ use both crawlers and directories to generate relevant results.
d. Meta Search Engines
Question: 43 Which of the following statements is correct with regard to natural links?
c. They are voluntary in nature
Question: 44 What will happen if you type the words ‘Certification -Networking’ in the Google search box?
b. Google will find all the web pages containing the words “Certification” and “Networking”
c. Google will find all the web pages in which the words “Certification” and “Networking” appear together
d. Google will find the web pages about Certification that do not contain the word Networking
Question: 45 If you enter ‘Help site:www.microsoft.com’ in the Google search box, what will Google search for?
b. It will find pages about help within www.expertrating.com
d. It will direct you to the request page for re-indexing of www.expertrating.com
Question: 46 Which of the following statements about FFA pages are true?
b. They are also called link farms
Question: 47 What is the name of the search engine technology due to which a query for the word ‘actor’ will also show search results for related words such as actress, acting or act?
c. RSD (real time synonym detection)
d. Stemming
Question: 48 If a website’s search engine saturation with respect to a particular search engine is 20%, what does it mean?
a. 20% of the WebPages of the website have been indexed by the search engine
b. Only 20% of the pages of the website will be indexed by the search engine
Question: 49 What is the main reason for the effectiveness of optimizing a webpage towards a long tail keyword search?
a. There are more long tail searches than shorter keyword queries
Question 50: People do a web search. In response, they see links to a variety of web pages. Three of the 10 people choose one particular link. That link then has a __________ click through rate.
b. 30 percent
c. more than 30%
d. disclosed through the “rel=nofollow” attribute in the hyperlink.